WRAP: WHAT WE'VE LEARNED

Melissa Talbot, inEvidence

Melissa takes the audience through some of the keys things she has learned from the speaker's presentations as well as video highlights of the day.

2020 Opening & Welcome
Robin Hamilton, inEvidence

Engaging executives to build trust and advocacy
Bev Burgess, ITSMA

Customer storytelling and integrated marketing
Stefania Cugini, VMware

“If only I knew then what I know now…”
Claire Grove, ServiceNow

Advocacy alignment - bringing it all together
Yvette Tardiff, MongoDB

Account-Based Marketing and advocacy
Mark Larwood, O2

The power of storytelling in sales engagements
Nina Davies, Microsoft

Panel: Sales, Marketing & Customer on the same sofa
Mike Oliver, Hitachi Vantara -Jason Short, Transcend Packaging - Nina Davies, Microsoft

Wrap: what we've learned
Melissa Talbot, inEvidence